Shells transparent working car - videos

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Shells transparent working car - videos

Shell commissioned JWT and award winning director Ivan Bird to produce their latest Shell Helix TV commercial – “Crystal Car”.

They basically reproduced an entire Nissan 370Z accurate to the smallest details, only made of high grade Perspex acrylic, thus letting you see through the car and every single component.

The whole idea is to pour the lubricant in and let you see how it works its way through the engine, coating the pistons, crank, combustion chamber and other parts of the engine.

 http://paultan.org/2010/04/...

Here is the advert



Here is how they made the transparent car



shell-helix-car.jpg - 26.37kb
By netchicken: posted on 24-4-2010

Geez! If they had made this 5 years ago it would have saved GM from bankruptcy....LOL
By mg.mikael: posted on 28-4-2010








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